Who
More than 400 high-level business leaders, entertainment executives and celebrities will attend the 2007 event.

What
The Celebrity Rock 'N Bowl was developed to elevate awareness of The Leukemia & Lymphoma Society in the Greater Los Angeles area, specifically in the entertainment industry. The event features a celebrity bowling tournament, live music and silent auction. In 2006, musical entertainment was provided by the bands Rocco DeLuca and the Burden, Bitter:Sweet, Marjorie Fair and Whitestarr. Those attending also had access to high-level corporations and celebrities, and enjoyed one of the most fashionable locations in Los Angeles.

Where
Lucky Strike in Hollywood has been billed as "America's first upscale bowling lounge." This venue is extremely unique as it marries the modern and artistic flare of a metropolitan lounge with the nostalgia of a classic bowling establishment.

When
Thursday, June 7, 2007 - VIP reception & red carpet arrivals begin at 6:30 p.m.; bowling tournament, silent and live auction begin at 7:30 p.m.

Why
To raise funds to support the ongoing work of the Society. All proceeds from this event benefit the Society's mission: Cure leukemia, lymphoma, Hodgkin's disease and myeloma, and improve the quality of life of patients and their families.

How
Through generous corporate sponsorship, Celebrity Rock 'N Bowl brings together a variety of industries to help raise critical funds and to show support for those living with blood cancers.

Exposure
In 2006, nearly 50 local and national media outlets covered this event and the red carpet arrivals. Event publicity was provided by PMK/HBH, described by Hoovers as “one of the most powerful publicity firms in Hollywood.”